Taylor Swift’s The Life of a Showgirl is already breaking Spotify records weeks ahead of its release.
On Sunday (Aug. 31), the 35-year-old pop icon’s upcoming release became the most pre-saved album Countdown Page in Spotify history. The previous record was held by Swift’s The Tortured Poets Department in 2024. The streaming giant shared the news Monday morning on its official Instagram and X accounts.
Spotify’s Countdown Page for The Life of a Showgirl launched on Aug. 14, accompanied by an exclusive playlist titled And, baby, that’s show business for you, a curated selection of 22 previously released tracks produced by the singer’s longtime collaborators Max Martin and Shellback.
This achievement marks yet another milestone in Swift’s long-standing dominance on Spotify. Over the years, she has shattered numerous streaming records, including becoming the platform’s most-streamed artist of 2024 with more than 26.6 billion global streams.
Swift announced The Life of a Showgirl on Aug. 12, just eight months after wrapping her blockbuster Eras Tour. The surprise reveal came during an appearance on New Heights — the podcast hosted by her boyfriend Travis Kelce and his brother Jason Kelce — where she shared the album’s title in a teaser clip posted to the show’s social media accounts ahead of the full episode’s release.
The Life of a Showgirl, Swift’s 12th studio album, is set to arrive on Oct. 3 and will feature 12 new tracks produced by Max Martin and Shellback.
Her previous album, The Tortured Poets Department, dropped in April 2024 and debuted at No. 1 on the Billboard 200 with the biggest opening week of her career. The project went on to spend 17 nonconsecutive weeks atop the chart and earned Swift her seventh nomination for album of the year at the Grammys.
See Spotify’s announcement of Swift’s latest milestone on Instagram below.