This Celeb-Loved Coat Brand Has Me Wishing for Fall

There’s no true explanation for my recent hyperfixation; after all, it is only July, and the NYC forecast isn’t calling for faux fur, but it’d be fair to say my sudden interest in fall outerwear was sparked by seeing Taylor Swift in an Auter peacoat. While my current outfit rotation consists of a Montce bikini, linen shorts, and a lace-trimmed cover-up, the idea of a cozy fall coat sounds appealing. If you’re familiar with the celeb-backed brand, it makes sense that an Auter piece was the one that made this NYC fashion person pray for fall.

For those few unfamiliar with Auter, here’s a quick crash course. Celebrity stylist Rob Zangardi founded Auter in 2025 on the conviction that “the coat makes the outfit,” he told us in a previous Who What Wear interview. Its collections span faux fur beauties, effortless bombers, luxe trench coats, and Italian leather jackets. Zangardi’s attention to detail and dedication to quality make this a go-to for celebrities and an obvious choice for autumn wardrobes.

If you take one thing from Swift’s styling, an Auter coat calls for a chic pair of knee-high boots. Outside of the recent newlywed, celebrities like Lily Collins and Jennifer Lopez have been known to rock an Auter piece.

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