Close Menu
    Facebook X (Twitter) Instagram Pinterest YouTube LinkedIn TikTok
    TopBuzzMagazine.com
    Facebook X (Twitter) Instagram Pinterest YouTube LinkedIn TikTok
    • Home
    • Movies
    • Television
    • Music
    • Fashion
    • Books
    • Science
    • Technology
    • Cover Story
    • Contact
      • About
      • Amazon Disclaimer
      • Terms and Conditions
      • Privacy Policy
      • DMCA / Copyrights Disclaimer
    TopBuzzMagazine.com
    Home»Fashion»Haus Labs by Lady Gaga Reinvents Beauty
    Fashion

    Haus Labs by Lady Gaga Reinvents Beauty

    By AdminJune 22, 2022
    Facebook Twitter Pinterest LinkedIn Tumblr Email


    Photography by Inez & Vinoodh

    Introducing Haus Labs by Lady Gaga, a new and improved extension of her individuality.

    By Natalie Michie

    Date June 9, 2022

    It’s 2:30 p.m. on a Tuesday and Lady Gaga is swatching makeup for me over Zoom. A new clean beauty aficionado, she’s telling me about ingredients like plant squalene and hyalurionic acid, periodically holding up the back of her hand to give me a good look at the pigmented lines on her skin.

    She then spots the magenta lipstick I had swiped on minutes before our call. “I’ll have to send you this lip colour because you like this colour,” she says, pointing to a shade that resembles the one I’m wearing. A week later, a box arrives containing the Le Monster Lip Crayon in Melon Matte and the Hy-Power Pigment Paint in Burgundy Shimmer, together creating a perfectly creamy fuchsia lipstick that has found a permanent place in my makeup bag.

    It’s this attention to detail that has made the multihyphenate so successful. And she’s taken it to the next level with the relaunch of her makeup brand, Haus Labs by Lady Gaga.

    Lady Gaga with a group of models for Haus Labs Photography by Domen & Van De Velde

    The Grammy and Oscar winner first released her cosmetic line (then called Haus Laboratories) in 2019. But she’s been a pillar of the makeup world since long before. Much like her fashion, Lady Gaga has always used beauty as an extension of her artistry. And that passion for the craft can be seen in the reimagination of Haus Labs by Lady Gaga.

    “In a lot of ways, rebranding Haus Labs felt very similar to reinventing myself as an artist,” she says. With the brand’s second chapter — which launches exclusively at Sephora today (June 9) — comes with new formulas that are high-pigment, long-lasting and, she emphasizes, *actually* good for your skin.

    And while you might want to recreate her trademark winged liner, Lady Gaga wants to be clear that these products — which span from lipsticks to highlighters to saturated creamy paints that can be used anywhere on your body — aren’t about emulating her image. As is sometimes the case with celebrity beauty brands, Lady Gaga isn’t selling herself in makeup form. “We’re here to help you unlock who you are,” she says.

    Below, Lady Gaga chatted with FASHION about how her artistry is tied to Haus Labs, learning her makeup skills at the drugstore and when she feels most beautiful.

    Constant reinvention has been such a pivotal hallmark of your career as a musician, but was it nerve-wracking to rebrand Haus Labs? Did reimagining Haus Labs feel different from entering a new era as an artist?

    As an artist, you’re always trying to push the boundaries of who you are. When I started as the founder of this company, my knowledge of beauty was much more limited to my own sense of artistry…and my own experience as somebody that used to go to the drugstore and figure out how to mix things to make my makeup look beautiful. Once I spent a couple of years learning not just about the beauty industry but about the formulation process and where there were opportunities for innovation, that’s really what pushed me to where we are today.

    Two models wearing colourful eyeliner from Haus Labs Photography by Domen & Van De Velde

    You’ve been a beauty expert and arbiter since debuting as an artist, but what has the process of reimagining Haus Labs taught you about makeup that you didn’t know?

    What it taught me about makeup, and this informed where we are today, is that a lot of makeup is made with really dirty ingredients. It’s not good for your skin and it’s not good for the planet. [My team and I] really thought about how to go beyond what the industry standards of “clean” were. We’ve removed 2,600 ingredients from our products. We like to say at our company that we’re the future of clean makeup, and that’s the thing that propels us every day. How do we explore the art of clean? How do we find interesting, innovative, futuristic formulas?

    [Two] of my favourite things that we’ve made are our Power Sculpt Velvet Bronzer and our Bio-Radiant Gel-Powder Highlighter, because they’re both talc-free [a clay mineral commonly found in makeup] and they are infused with fermented Arnica [a homeopathic herb], which is our proprietary complex.

    An older model wearing a colourful eye makeup look from Haus Labs Photography by Domen & Van De Velde

    When I think of Lady Gaga, I think of a wing — big or small, solid or sparkly — but a wing. Does winged liner carry a transformative power for you?

    Winged liner, for me, was always transformative. It’s something that I wore all the time, probably since I was 17 years old, to feel artistic, to express my creativity, to be imaginative. But I also think that however you want to wear your eyeliner, whatever is uniquely you, is really special. That’s why we made such an assortment of types of applications for makeup. The bronzer can also be used as a contour. The eyeliner can also be used as a lip liner. The Hy-Power pigment paints are for your lips, cheeks, eyes and body if you want. These things are all interchangeable. I want people to feel like even if they recognize me for my cat eye, at Haus Labs, we’re here to help you unlock who you are.

    Model with pink hair and pink eyeliner for Haus Labs Photography by Domen & Van De Velde

    When do you feel most beautiful?

    Gosh, that’s a hard question. I think I feel the most beautiful when I’m feeling happy. When I’m feeling happy, I feel creative and I get to be imaginative with my makeup. I had a really fun time getting ready to talk to you today because I was so excited to discuss this makeup. I feel so happy with how far we’ve come as a company, and I’m excited for people to experience clean makeup in a way that doesn’t compromise performance. We’ve gone through hundreds of iterations for every single product and we’re finally here. I’m feeling beautiful today because I’m feeling happy.

    With files from Sumiko Wilson

    Read The Full Article Here

    Share. Facebook Twitter Pinterest LinkedIn Tumblr Email

    Related Posts

    Elizée Karlie Sandal Mid-Heels Review With Photos

    July 9, 2025

    The Designer-Passing Sandals to Buy During Amazon Prime Day 2025

    July 8, 2025

    Cardi B’s Best Outfits, Paris Fashion Week to the Met Gala

    July 8, 2025

    Second Life Podcast: Denise Woodard

    July 7, 2025

    This Shoe Colour Makes Yellow Dresses Look Their Prettiest

    July 6, 2025

    Five Who What Wear Beauty Editors As 24 Must-Have Fragrances

    July 5, 2025
    popular posts

    The science of how plants register trauma includes a precursor

    27 Festival Season Essentials, From Face Gems to Cowboy Boots

    Review: ‘The Unbearable Weight of Massive Talent’ Celebrates Cinema Itself

    ‘Walking Dead’ Finale, Music Galore (AMAs, Elton John Live, Rock

    Welcome to the Next New Reality TV Show Full of

    Experts Want Us to Stop Making These 6 Mistakes Every

    Book Riot’s Deals of the Day for June 19, 2025

    Categories
    • Books (3,276)
    • Cover Story (4)
    • Events (18)
    • Fashion (2,441)
    • Interviews (43)
    • Movies (2,575)
    • Music (2,853)
    • News (155)
    • Politics (1)
    • Science (4,425)
    • Technology (2,568)
    • Television (3,298)
    • Uncategorized (932)
    Archives
    Facebook X (Twitter) Instagram Pinterest YouTube Reddit TikTok
    © 2025 Top Buzz Magazine. All rights reserved. All articles, images, product names, logos, and brands are property of their respective owners. All company, product and service names used in this website are for identification purposes only. Use of these names, logos, and brands does not imply endorsement unless specified. By using this site, you agree to the Terms of Use and Privacy Policy.

    Type above and press Enter to search. Press Esc to cancel.

    We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
    Do not sell my personal information.
    Cookie SettingsAccept
    Manage consent

    Privacy Overview

    This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
    Necessary
    Always Enabled
    Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
    CookieDurationDescription
    cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
    cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
    cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
    cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
    cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
    viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
    Functional
    Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
    Performance
    Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
    Analytics
    Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
    Advertisement
    Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
    Others
    Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
    SAVE & ACCEPT