With spooky season officially upon us, Smashing Pumpkins and everyone’s favorite upscale organic grocery store, Erewhon, have come together to launch a new smoothie: the appropriately named “OG Goth.”
In celebration of the 30th anniversary of the Pumpkins’ famed 1995 double album, Mellon Collie and the Infinite Sadness, the band will donate a portion of proceeds from the “OG Goth” to the Concussion Legacy Foundation, a nonprofit focused on supporting athletes, veterans, and others affected by concussions and chronic traumatic encephalopathy, better known as CTE. Frontman Billy Corgan serves on the organization’s national advisory board.
What’s in the “OG Goth” smoothie? It’s a nutrient-rich blend of “MALK Organic Almond Milk, GT’s Alive Cola, Cocoyo Cacao, Eidon Ionic Minerals Liquid Electrolytes, organic coconut water, Erewhon Chocolate Ganache, organic black sesame butter, organic peanut butter, organic banana, organic avocado, organic dates, organic chia, organic maple, organic blue spirulina, organic chlorella, organic cacao powder, organic lucuma, organic beet juice, and organic lion’s mane, for a decadent yet functional take on wellness.” The “OG Goth” smoothie will retail for $19.79 (get it?), and is now exclusively available at all Erewhon locations through November 8th.