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Spotify Expanding Audiobooks Plans in Most Confusing Way Possible
Look, getting 15 hours of audiobook listening as part of a regular Spotify subscription has been great. I use it every month, mostly to experiment with stuff that I then go borrow or buy elsewhere. It’s not quite as simple as “1 audiobook” per month, but manageable. How Spotify is expanding beyond this base offering is a little crazy-making, though. In some countries (not the US for now), Spotify is adding a couple of tiers Audiobooks+ and Audiobooks+ for Plan Members. Here is how they explain what these plans are:
Audiobooks+: Available to Premium Individual subscribers as well as Family and Duo plan managers, this add-on unlocks an additional 15 hours of listening each month for the existing base plan—a great option for booklovers seeking more audiobook time, including fans of longer titles.
Audiobooks+ for Plan Members: For the first time, additional members on Premium Family and Duo can access 15 hours of monthly audiobook listening through this recurring add-on. Plan members just need to request audiobook access from their plan manager, who can purchase the add-on on their behalf. They can also purchase a one-time 10-hour top-up if they run out of hours before their monthly billing cycle refreshes.
First one makes sense. 15 more hours for some (unstated amount of money).
The second one? I think if you have the phrase “Plan members just need to request audiobook access from their plan manager, who can purchase the add-on on their behalf” in your product description. You can’t just say “just.” It actually has to be the thing.